The Challenge:

• Client wanted to identify physicians'/patients' perceptions about the safety, efficacy and usage of their drugs, which could be responsible for the market access challenge.
• Client requested SIRO to identify the physicians'/patients' perceptions affecting prescription. Also, to determine the evidence base of these perceptions and refute the practices that are not evidence-based.

SIRO Solution:

We proposed a two-step solution to the client.

Step 1:

• SIRO team designed a protocol for the systematic literature review to identify the physicians'/patients' perceptions.
• Team conducted the systematic literature review; analyzed the data and prepared a report.
• Proposed a next step to refute the practices that are not evidence-based.

Step 2:

• Conducted a meta-analysis to synthesize evidence to refute the practices that are not evidence-based.
• SIRO worked on consensus guidelines where we included key opinion leaders to establish practices regarding proper usage of client's products.

Key Takeaways:

• Client appreciated our work and decided to increase the scope of work. We received another similar request from the client.